About Linkrel

Behind Linkrel Agency: Technical Precision Meets AI Search Engineering

We founded Linkrel Agency to bridge the gap between traditional technical SEO and the new reality of Generative Engine Optimization (GEO). We help ambitious B2B brands, Fintech platforms, and EdTech companies build invisible moats inside search engines and LLM answer engines.

Milya Kotlyarova
Founder, Head of SEO & AI Search
  • 10y in technical SEO, content strategy, and AI visibility
  • EN working with international clients
  • RU native expertise in the CIS market
  • Lead experience managing SEO and content teams
technical SEO GEO / AEO content strategy

Our Manifesto: Why We Built Linkrel Agency

Traditional SEO agencies are trapped in a bygone era. They sell bloated 100-page audits, rely on generic checklists, and outsource execution to junior account managers. Meanwhile, search has fundamentally shifted.

Buyers no longer just scroll through Google’s blue links. They ask ChatGPT for vendor recommendations, query Perplexity for competitive software breakdowns, and rely on Google AI Overviews for instant answers.

Linkrel Agency was built as an antidote to bloated agency models. We operate as a high-velocity technical advisory and execution team. We don’t guess how search engines and LLMs process your site. We analyze the code, the rendering pipelines, and the entity graph to ensure your brand is accurately understood, indexed, and cited.

Driven by 10+ Years of Organic Growth & Technical Mastery

Linkrel Agency was founded by Milya Kotlyarova, a SEO strategist, content engineer, and GEO expert with over a decade of hands-on experience scaling international digital products.

Having led organic growth strategies across high-stakes industries, including Fintech, Crypto, B2B SaaS, and EdTech, Milya recognized early on that AI answer engines were going to disrupt classic search traffic.

"Most agencies view AI search as a threat or a buzzword. We view it as an architecture problem. If an LLM cannot parse your technical infrastructure or verify your brand entities across the web, you simply don't exist in the modern buyer's journey."

Today, Milya directly oversees strategy and technical execution for every Linkrel Agency client, ensuring senior-level rigor without the corporate fluff.

How We Work With Clients

Direct, hands-on, and allergic to filler decks. Every engagement starts with a real audit, not a templated one, and every recommendation comes prioritized by expected impact, so teams know what to fix first and why.

How the work is structured

A simple loop: understand where you stand, fix what matters most, then keep compounding.

01

Senior-Only Execution

You never get handed off to junior account managers. Your strategy and technical directives are crafted and audited directly by senior specialists with decade-long track records in competitive niches.

02

Engineering-First Mentality

We go far beyond surface-level keyword research. We audit server responses, JS rendering, AI crawler accessibility (GPTBot, PerplexityBot, ClaudeBot), Schema architectures, and Knowledge Graph alignment.

03

Business Outcomes Over Vanity Metrics

Ranking #1 for a zero-intent keyword means nothing if your pipeline stays dry. We align our GEO and SEO programs with qualified traffic, brand citation volume, and actual pipeline impact.

04

Absolute Transparency

No vague monthly reports or hidden tactics. We provide clear technical specifications, transparent data models, and actionable roadmaps that your engineering and marketing teams can execute instantly.

Who this is built for

We specialize in complex and fast-moving industries where generic SEO advice fails.

Primary

B2B

Primary

SaaS

Primary

Fintech

Primary

EdTech

Primary

E-learning

These five sectors are where Linkrel has the deepest track record and fastest ramp-up time. Other industries are considered by arrangement: reach out with the specifics and we'll tell you honestly whether it's a fit.

Frequently asked

The questions that come up before a first call.

What exactly is GEO/AEO, and do I need it?

Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO) are about making your content easy for AI models to read, understand, and cite — separate from, but related to, classic SEO. If any share of your prospects research using ChatGPT, Perplexity, or Google's AI Overviews, this already affects you, whether or not you've measured it yet.

What's included in an SEO & AI Search audit?

A full technical review (indexation, crawlability, site structure, Core Web Vitals), a content and E-E-A-T assessment, and an AI-visibility check covering how your pages show up — or don't — in AI answers, plus structured data review. You get a prioritized action plan, not a raw list of every possible issue.

How long until I see results?

Technical fixes can show up within weeks. Content and authority-driven growth typically takes a few months to become visible in both organic rankings and AI citations. Anyone promising overnight results in either channel isn't being straight with you.

Do you work with early-stage startups, or only established companies?

Both. Early-stage teams usually start with an audit and strategy to avoid building on the wrong foundation; established companies more often move straight into consulting or ongoing management to fix and scale an existing setup.

Can you work alongside our in-house marketing or dev team?

Yes, this is common, especially for consulting engagements. Linkrel can set direction and review implementation while your team executes, or take on execution directly if that's a better fit for your capacity.

What if my industry isn't on the primary list?

B2B, SaaS, Fintech, EdTech, and e-learning are where Linkrel has the most direct case history, but other industries are taken on a case-by-case basis. Send over the context and we'll give you a straight answer on fit before any commitment.

How do we get started?

Email info@linkrelagency.com with a link to your site and a line on what you're trying to solve. You'll hear back with initial observations within 48 hours.

Ready to See How AI Engines View Your Brand?

Explore our services or request a custom AI Visibility & Technical SEO Audit tailored for your platform.

info@linkrelagency.com